Why Go With Pebble vs REI Reply?
REI Reply has gained popularity as a flexible platform built on the foundation of HighLevel. In other words, it’s a white-label version of GHL that makes it a touch more useful for land investors in need of tools to streamline operations.
How are Pebble and REI Reply different?
Land investing is a specialized business and it requires tools designed to meet its unique demands.
REI Reply, as a white-labeled version of HighLevel CRM, gives a only hint of real estate investing specialization. While flexible, its focus on contact management doesn’t align with the property-first approach essential for land deals.
Pebble was built with real estate investors in mind, offering property-centered workflows and features that simplify land management.
From mapping parcels to managing deals, we provide a system tailored to the needs of land investors.
Pebble delivers a solution created specifically for acre experts like you who are ready to scale without compromise.
Here’s what you won’t find in REI Reply:
Parcel Details
Access parcel data anytime, allowing you to view details like owner information, FEMA floodzone, elevation, property value, and more with a simple click.
Marketing Campaigns
Centralize, track and manage all your marketing campaigns—from direct mail to cold calling, texting, or ringless voicemail.
Property Data
Get your property data records organized making it easily accessible, allowing you to quickly pull up any record after importing from your preferred data provider.
Document Generation
Generate dynamic documents like offers, contracts, deeds, and neighbor letters with a click, as Pebble auto-fills property details for you.
The Top 3 Reasons Why REI Reply Users Switch to Pebble
REASON 1
Built for land investors, by land investors
REI Reply is a white-labeled version of GoHighLevel, built to serve a wide range of industries.
While that versatility is appealing on the surface, it also means it lacks the specialized tools land investors need.
Sure, maybe it can do a bit more for dirt flippers than GHL but Pebble is purpose-built for land investing.
With features like property tracking, maps created for land hunters and workflows designed for land deals and molded by fellow investors,
It’s not a generic tool—you’re using a platform built exclusively for you.
REASON 2
Compliant marketing that protects your business
REI Reply offers robust texting capabilities, but its reliance on systems like Twilio may raise compliance some concerns for land investors.
Ensuring your marketing stays within approved guidelines is crucial to protecting your business. That’s why Pebble takes a proactive approach by integrating compliant tools that allow you to scale your marketing confidently.
From texting to mailing, our features are designed to deliver results while keeping your business secure.
With Pebble, you don’t have to choose between growth and compliance—you get both.
REASON 3
Property-focused, not contact-focused
REI Reply is centered around managing contacts, which works for many industries but it’s not ideal for land investing.
Why?
Because land deals revolve around properties, not people. Once you move from acquisition to disposition, keeping the lot linked to a contact makes little sense and can create confusion.
Pebble reverses the focus, putting properties at the heart of your workflow.
From tracking parcel details to managing multi-phase deals, every task in Pebble ties straight to a property record.
It’s a system built for the way land investors actually work, ensuring your process is organized and efficient.
Still not convinced?
No problem, let’s jump on a call and we’ll walk you through everything so you can see for yourself how Pebble can simplify (and optimize) your land business.
